Che Vuoi?!

↝      Description

Italians talk with their hands. A lot. Did you know that there are over 250 different hand gestures in Italy for communicating non-verbally? One of them seems to stand out - simply named the italian hands or more formally che vuoi. For a client project I was tasked with finding a way to make the country of italy talk if you will, incorporating the hand gesture into the topography of the country in a 3D scene. The result is a playful scene, catching the eye and incorporating the culture in a fun way.

To incorporate the gesture into the topography, we first need, well, the topography. As I was familiar with gathering scientific data, I wrote a small Python script to download and puzzle together the needed satellite data as a heightmap. Though how do we go on from here, making the hand be a part of this heightmap?

↝      Tools used

World Creator, Python, Cinema 4D, Redshift, Photoshop

Final video after a lot of revisions

So I got a 3D scan of a hand doing the specific gesture I found on a 3D-printing platform and exported a depth map from the angle I needed. Now it's just a tad too smooth to really look like it is part of a map, doesn't it? I remembered using a software called World Creator a few years back to create quick landscapes. I booted it up and went straight ahead experimenting with the hand's depth map, applying various kinds of erosion and noise to make it look like it was part of a huge mountain riff.

After a few iterations, I was happy with the result and exported the simulated and eroded heightmap to Photoshop, where I merged it with the original height data of the map of Europe.

Speedrun of the process in World Creator

Style development

Satellite image
Stylized vintage map
Stylized globe

Having the finished heightmap on hand, I went through a few iterations and revisions of different styles incorporating the client's feedback until we settled on the final look. A little more polishing, rigging the map using some simple bones, animating the camera and I was ready to roll the final render and send it off to the post-team.

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